Digital Marketing Designer

<strong>Title: Digital Marketing Designer<br><br></strong><strong>Reports to: Head of Design<br><br></strong><strong>Location: Remote (CA) <br><br></strong><strong>About Zenfolio Inc.<br><br></strong>Zenfolio Inc. offers multiple e-commerce solutions for photographers to showcase their work, manage their business, and build their brand. For almost two decades, Zenfolio Inc. has proudly served photographers around the globe.<br><br>With team members hailing from all over the world with diverse backgrounds, personalities, and talents, Zenfolio Inc. prides itself on offering a truly unique work environment. You’ll be supported by bright and talented individuals who come together to work and play in a fun, collaborative, supportive and creative work environment. If you love photography and helping businesses succeed, then we’d love to hear from you!<br><br><strong>About The Role<br><br></strong>We’re looking for a team-centric <strong>Digital Marketing Designer</strong> to join our dynamic and quickly growing product team. The successful candidate will be comfortable working in a fast-paced Agile development environment. They will have the ability to translate business and user requirements into functional designs &amp; build mocks. We need an individual that understands the constant change of requirements in a startup environment and comes with critical thinking skills to help the team create smart solutions in response to user feedback while helping us interpret and review research findings and work with us to explore multiple design solutions for different business features.<br><br><strong>Primary Responsibilities<br><br></strong><ul><li>Participate in the formulation and maintenance of a style guide/design system.</li><li>Creates Zenfolio marketing brand assets (email designs, promos, GTMs, social media content, and website designs).</li><li>Combine creativity with an awareness of the design elements.</li><li>A/B test designs for the best outcomes.</li><li>Take data and qualitative feedback and apply it to their work.</li><li>Other designing tasks as assigned<br><br></li></ul><strong>What we’d like to see in our ideal candidate<br><br></strong><strong>Must Haves<br><br></strong><ul><li>BA or accreditation and 3+ years of experience in graphic design with a strong portfolio to show design skill and user thinking.</li><li>Ability to translate written requirements into clean and accessible designs.</li><li>Skills in email designs (promos and GTMs), social media content, website design, brand consistency, animated (gif) assets, swag, etc.</li><li>Knowledge and skill in typography, illustration, photo use, color, sizing and production.</li><li>Maintain brand guidelines (for all 3 brands) and ensure a coordinated, unified message and presence across brands, channels and countries.</li><li>High attention to detail while helping others do the same.</li><li>Ownership of your work and your projects, establishing work effort, and communicating progr